Polio eradication action with informed and engaged societies
After nearly 28 years, The Communication Initiative (The CI) Global is entering a new chapter. Following a period of transition, the global website has been transferred to the University of the Witwatersrand (Wits) in South Africa, where it will be administered by the Social and Behaviour Change Communication Division. Wits' commitment to social change and justice makes it a trusted steward for The CI's legacy and future.
 
Co-founder Victoria Martin is pleased to see this work continue under Wits' leadership. Victoria knows that co-founder Warren Feek (1953–2024) would have felt deep pride in The CI Global's Africa-led direction.
 
We honour the team and partners who sustained The CI for decades. Meanwhile, La Iniciativa de Comunicación (CILA) continues independently at cila.comminitcila.com and is linked with The CI Global site.
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Track the West Africa Polio Campaign

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In early 2009, the United Nations Children's Fund (UNICEF) created an initiative to enable tracking of the West Africa polio campaign via Google maps. This ongoing communication initiative is designed to raise awareness about polio by sharing updated information through information and communication technology (ICT).
Communication Strategies

Visitors to the West and Central Africa Regional Office website can track the progress of the February 2009 8-country synchronised polio campaign. The technology of "Google maps" provides various windows on the polio outbreak response, which sought to reach 53 million children under the age of 5 in 8 West African countries (Benin, Burkina Faso, Côte d'Ivoire, Ghana, Mali, Niger, and Togo, in coordination with Nigeria). Click here to view the map with either English or French content.

 

The map includes details such as polio-related facts and figures about each country, 2008 imported polio cases, and 2009 polio case count. Also, one may locate media reports about polio and the campaign for each country; for example, by clicking on an icon that looks like a transmission tower on the map in Nigeria, one accesses a list of articles published recently on strategies being implemented to fight false rumours about the vaccine, etc. Also, a green icon that looks like a microphone signifies "voices from the field". By clicking there, one may listen - for example - to an interview of Dr. Chitou, Chief of UNICEF Immunization Programme in Niger, discussing preparation efforts in that country.

Development Issues

Health.

Key Points

More than 162,000 trained immunisers will aim to reach every child with a polio vaccine (67,000 for Nigeria only). A total of 66 millions doses of vaccine are made available for each round of the campaign (33 million for Nigeria only). The campaign is scheduled in two rounds: the first from February 27 to March 2 and the second from March 27-30 2009.

Partners

This action is being organised as part of the Global Polio Eradication Initiative (GPEI), a partnership spearheaded by the World Health Organization (WHO), Rotary International, the US Centers for Disease Control and Prevention (CDC), and UNICEF.

Sources

Emails from Gaëlle Bausson to The Communication Initiative on March 2 2009 and March 3 2009. Image credit: UNICEF/2009/wcaro.

Teaser Image
http://www.comminit.com/files/hp_polio_commint.jpg