Polio eradication action with informed and engaged societies

After nearly 28 years, The Communication Initiative (The CI) Global is entering a new chapter. 

Following a period of transition, the global website has been transferred to the University of the Witwatersrand (Wits) in South Africa, where it will be administered by the Social and Behaviour Change Communication Division. Wits' commitment to social change and justice makes it a trusted steward for The CI's legacy and future. 

On the transfer, co-founder Victoria Martin expressed her pleasure to see this work continue under Wits' leadership, knowing that co-founder Warren Feek (1953–2024) would have felt deep pride in The CI Global's Africa-led direction. 

As Wits, we honour the team and partners who sustained The CI for decades and look forward building from that strong base. This includes co-founders Warren Feek (1953-2024) and Victoria Martin as well as La Iniciativa de Comunicación (CILA), which continues independently at lainiciativadecomunicacion.com with links to The CI Global site. We are also eager to forge new partnerships and entertain new ideas as we consider how best to contribute to social and behaviour change in our rapidly evolving environment.

If you are joining the International Social and Behaviour Change Communication (SBCC) Summit in Panama, please join Wits and CILA on Monday, 22 June, to share your thoughts and suggestion for the relaunch of the Communication Initiative. We will be in Pacifica 5 from 12-1:25 for the Refuel, Reflect, and Renew Lunch Series: The Communication Initiative: celebrating a driving force for Communication for Social Change and the way forward. We will reflect on the legacy of Warren Feek and family in creating the Communication Initiative, consider the contributions of CI over the years and then turn our attention towards the future in this dynamic session. 

If you are unable to join us in Panama, we still want to hear from you. Please contribute your thoughts by following this link: https://redcap.link/CommunicationInitiative2026 or reaching out to ci_surveys@commint.com

You can also follow the QR Code:

 https://redcap.link/CommunicationInitiative2026

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Development and Evaluation of Virtual Simulation Games to Increase the Confidence and Self-efficacy of Healthcare Learners in Vaccine Communication, Advocacy, and Promotion

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Affiliation

University of Calgary (Doucette, Fullerton, Pateman, Lip, Kellner, Leal, MacDonald, McNeil, Davidson, Constantinescu); 19 to Zero Inc (Fullerton, Pateman); University of Waterloo (Houle); Alberta Health Services (Leal); University of Alberta (MacDonald); Alberta Health Services (McNeil); University of Ottawa (Tyerman); Canadian Alliance of Nurse Educators using Simulation, or CAN-Sim (Tyerman, Luctkar-Flude); Queen's University (Luctkar-Flude)

Date
Summary

"The VSGs [virtual simulation games] as an educational tool, in combination with existing clinical immunization training, can be used to increase HCP [healthcare provider] confidence and engagement in vaccine discussions with patients, which may ultimately lead to increased vaccine confidence among patients."



Although healthcare providers (HCPs) are the most trusted source of vaccine information, there is a paucity of easily accessible, multidisciplinary educational tools on vaccine communication for them. Virtual simulation games (VSGs), a form of digital learning, are healthcare education tools that can provide additional decision-making opportunities for participants to complement in-person simulation. The objectives of this study were to develop VSGs to increase HCP confidence and self-efficacy in vaccine communication, advocacy, and promotion and to evaluate the VSGs' effectiveness using a pre-post self-assessment pilot study.



In 2022, the Canadian Alliance of Nurse Educators Using Simulation (CAN-Sim) brought together a diverse team of experts in the areas of medicine, nursing, and pharmacy to develop three VSGs based on evidence-based vaccine hesitancy topics commonly encountered in clinical practice. The VSGs incorporated presumptive statements (e.g., "Today you will receive two vaccinations, correct?") and used the PrOTCT framework, which provides HCPs with a structure to discuss vaccinations with patients and build trust by Presuming the patient will vaccinate, Offering to share knowledge and personal experiences with vaccines, Tailoring recommendations to address patients' specific health Concerns, and Talking through a specific plan for when and where to get vaccinated.



The following topics related to vaccine hesitancy were covered in each game: Jow to have a conversation with a patient expressing hesitancy around receiving a booster/completing a vaccine series (VSG1); how to support a patient who minimises the risk of disease while maximising the risk of the vaccine (VSG2); and how to foster personal resilience, maintain a professional sense of self-efficacy, and prevent burnout and moral distress during challenging patient interactions (VSG3).



The filming scripts were written in teams consisting of nurses, pharmacists, and physicians, as well as learners from these disciplines, to determine the dialogue between characters based on the learning outcomes and decision points. The scripts were reviewed by key stakeholders in the community, such as two vaccine-hesitant individuals. After completion of the peer review and incorporation of feedback, the VSGs were filmed in person with actors. The games were assembled by the CAN-Sim team and made available through an open-access website.



The researchers evaluated the VSGs with 24 nursing students, 30 pharmacy students, and 18 medical residents who completed surveys and 6-point Likert scale pre-post self-assessments to measure changes in their confidence and self-efficacy.



Following the completion of the VSGs, learners in medicine, nursing, and pharmacy showed significant improvement in their self-assessed confidence and self-efficacy in holding vaccine conversations. Specifically, post-VSG confidence and self-efficacy (median: 5) were significantly higher than pre-VSG (median: 4-5) for all three HCP disciplines (P ≤ 0.0005. Medical residents reported significantly lower post-VSG confidence and self-efficacy than nursing and pharmacy learners despite completing the most significant amount of education.



"Ultimately, HCPs are most likely to improve their confidence in communication skills through repeated practice with patients, and simulations are an effective way to emulate real patient scenarios. They offer a low-stakes environment where learners can try new skills, receive immediate feedback, and learn from mistakes." The researchers point to several strengths of the VSGs: their multidisciplinary development process, which engaged multiple stakeholders, collaboration with CAN-Sim, and the discipline and knowledge-agnostic content (in comparison to most other online learning modules that often target a specific vaccine or a single discipline).



In conclusion, the researchers: "recommend the development and use of VSGs for both HCP education programs and accredited continuing education programs as they are easily accessible and can be used by any HCP learner or practitioner. Further, these learning modules can easily be expanded to add additional content, further assessments, and practice material on many different vaccine hesitancy situations....Such interventions will continue to strengthen the patient-provider relationship, build trust, and provide support to both HCPs and the public in vaccination decisions."

Source

BMC Medical Education (2024) 24:190. https://doi.org/10.1186/s12909-024-05169-9; and CAN-Sim website, March 28 2024. Image credit: Thirdman via Pexels (free to use)

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